RAIN RFID Alliance Announces New Partnerships

Partnerships with key industry organizations help to grow the market

The RAIN RFID Alliance announced partnerships with two key organizations in the RFID industry. CNRFID (the French RFID National Center) and IDTechEx will join with RAIN to provide information and guidance to organizations involved in passive UHF RFID.

CNRFID was created by the French Government, to encourage the deployment of RFID - Radio Frequency IDentification. RFID is an automatic identification technology offering potential applications in all sectors (retail, health, aeronautic industry, leisure, transportation, etc.). Active RFID tags and passive RFID tags appear in different form factors: RFID tags, RFID badges, RFID cards, etc. These RFID tags are generally associated with RFID readers connected to the information system. Commonly used RFID frequencies are: RFID LF (125 and 134.2 kHz), RFID HF (13.56 MHz) and RFID UHF (860-960 MHz). Associated with sensors network, these RFID technologies are the basis for future applications of the Internet of Things (IoT). The CNRFID supports the RFID suppliers, RFID users, institutions and research organizations according to their needs by promoting the use of ISO or EPC standards. It brings together over 120 national and international stakeholders involved in the development of RFID projects.

IDTechEx is a recognized industry expert and is widely cited in global media on emerging technologies. Since 1999, IDTechEx has provided independent market research, business intelligence and events on emerging technology to clients in over 80 countries. IDTechEx has tracked the RFID market since 1999 and provides accurate data on the industry based on conducting interviews with the leading global players. IDTechEx research helps companies appraise their opportunities, understand the market size, potential and trends to allow organizations to make the best decisions to benefit from RFID.

"As a government sponsored organization in France, CNRFID is leading the way in Europe in providing education to end-users and supporting the standardization efforts," said Steve Halliday, president of RAIN RFID Alliance. "IDTechEx is the leading provider of market analysis in this industry and we are pleased to be associated with both organizations as we grow the RAIN Alliance."

"The education of RFID end-users is one of the keys of market growth. The partnership with RAIN RFID Alliance will help in delivering a coherent message," said Claude Tetelin, CTO of CNRFID. "The aim is to explain what are the real benefits of the technology and the best way to implement it without forgetting to speak about the way to take security and privacy issues into account."

"IDTechEx is delighted to partner with the RAIN RFID Alliance. The partnership will help to gather and provide information about the RAIN RFID industry that will enable companies to optimize their RAIN RFID strategy," said Raghu Das, CEO of IDTechEx.
www.rainrfid.org