Spectra Packaging have announced plans to introduce more of our innovation prototype concepts into our extensive range of standard packs.
Following widespread customer demand, we have already integrated a number of radical designs into our comprehensive range of standard containers, all of which have been premiered at prestigious packaging shows such as Packaging Innovations.
Spectra are looking to continue our policy of inspiring customers with a new range of distinctive designs every year, a move that perfectly illustrates our creative prowess.
Over the past couple of years a number of Spectra's innovative designs have been incorporated as standards. These include the Azura non-aerosols, the Contorto twisted ovals, the Veneto tapered squares, the Savonna ovals and the inventive Bari design, a container that allows customers to mould their brand name into the side of the bottle.
Joe Maynard, Managing Director at Spectra said, "Launching annual innovative prototypes has reaped excellent rewards for Spectra. These distinctive new designs always struck a chord with customers looking for a truly original look. In many ways the new concepts have become an eagerly awaited feature for many visitors to our exhibition stand. The opportunity to gauge customer feedback is crucial for us to determine what people want and judging by the response we've had with our latest ranges, they certainly love what our creative team keep coming up with".
This years innovative ranges featured a number of radical concepts. Amongst them, was the Ritorto, a revolutionary square design with a twisted profile that received an extremely positive response for its unique style.
Joe went on to say, "It's extremely satisfying when you produce a design that really turns heads. It's happened on a number of occasions when we've launched our new ranges and the Ritorto has had the same effect again this year. We've had customers asking when can they see this stylish container in our standard range and we've decided to react to a genuine demand. Hats off to our creative team, they've hit the spot yet again".
www.spectra-packaging.co.uk
