Neschen presents new corporate design
Neschen AG is poised to unveil its new corporate design when it appears at the Wetec 2014 trade fair. Under the new logo, the company will be presenting its specialist products at stand B32 in hall 8: gudy dot, window-grip ultra clear and window-grip white, easy dot 100 and solvoprint easy fix 180 MSP.
gudy dot is a product for self-adhesive applications, whereby adhesive dots are applied to the entire surface of a medium via carrier-free transfer technology. Application is fast and simple: a primary charge roller or squeegee is manually used for small areas, while a professional laminating machine is used for larger-scale applications or greater quantities. gudy dot tape is available as a strip for narrow applications in particular.
Thanks to the air channels, the medium can be applied to practically any surface without formation of bubbles or creases. Customers can use gudy dot to make the most diverse articles self-adhesive - from photos to posters and large-format printing. That's what makes this adhesive technology ideal for use in exhibition stand construction, window-dressing or PoS decoration.
Even though it does not contain adhesive, Neschen's solvoprint window-grip ultra clear digital print film sticks to all smooth surfaces made of glass, metal or other materials. Perfect for windows, mirrors or flat screens, it is easy for users to apply, remove and reposition time and again without losing its adhesive force - and it leaves no residue at all. The window-grip ultra clear ultra-transparent polyester film can be printed using (eco) solvent, latex and UV-curing inks or with UV offset processes.
In response to high demand, solvoprint window-grip ultra clear is now available in two new versions: Neschen has added 106.7cm and 137.2cm wide versions of the film to the range, alongside the 127cm roll. In the two new versions the length of the roll has been extended to 50 metres, but remains at 30 metres for the 127cm variety. Neschen will also be unveiling a white variety: solvoprint window-grip white and printlux window-grip white.
Making use of glue dots (as in the case of gudy dot), easy dot 100 self-adhesive digital print film is also extremely easy to apply. Even without practical experience, users will find it easy to apply without bubbles or creases. Thanks to the air channels, it can also be re-positioned and corrected on almost any surface. If printed back to front the transparent version, solvoprint easy dot 100 clear, can even be used on glass surfaces for shop-window displays affixed from the inside. When the event or marketing campaign is over, users can simply remove the easy dot 100 film again without leaving any residue.
Thanks to its rigidity, the slightly thicker solvoprint easy fix 180 MSP film also applies easily, without bubbles or creases. Offering good coverage and strong white tones, the self-adhesive digital print film guarantees intense, brilliant colours. In contrast to easy dot, which has a slight surface texture on account of its dot shaped adhesive, easy fix 180 MSP has a totally smooth surface.
Wetec, the international trade fair for advertising, large-format digital printing and illuminated signage, takes place from 13th to 15th February as part of EXPO 4.0 in Stuttgart. Neschen AG will be present with a stand (B32, hall 8) exclusively decorated with its own digital print media.
